United Kingdom
Premium UK leaflet & flyer distribution services
A technology-powered solution that drives precise targeting, tracking, and exceptional results. We leverage cutting-edge demographics, location data, and consumer behavior insights to help you reach your ideal customers exactly where they are.
Trusted by industry leaders, our leaflet distribution services empower businesses to enhance visibility, acquire new customers, and achieve success through effective offline marketing strategies.
Antoine Vaugier, Marketing Manager at Deliveroo
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How it works
Discovery
Get started by requesting a quote through our website to design your first measurable leaflet distribution campaign.
Onboarding
After receiving your request, we’ll send you an in-depth quote and set up a call to help you get your campaign in motion.
Campaign planning
We’ll help you identify your target audience and decide when, where, and how to distribute your flyers for maximum impact.
Campaign execution
Our team of brand ambassadors will deliver your flyers to your target demographic, driving brand awareness and visibility.
Tracking & optimization
You’ll be able to view where our brand ambassadors are via GPS tracking and monitor your campaign in real-time.
Results
Once complete, you can assess 14+ KPIs that update in real-time and make adjustments based on the outcome.
Leaflet distribution campaigns
- Extensive reach: We provide leaflet distribution services in over 77 cities in nine countries to ensure wide coverage no matter where you operate.
- Discover your audience: We’ll help you generate highly targeted campaigns all across the UK, making sure you’re engaging the right audience in the right place.
- Creative flexibility: You can design your own leaflet using our built-in tool or choose from our selection of eye-catching templates.
- Personal connections: We’ve created millions of real connections between brands and their audience, helping to leave a lasting impression.
- Fast results: Our brand ambassadors will swiftly deliver your flyers to your target crowd. With our dashboard, you can view your campaign’s results in real-time.
Why you should choose Oppizi
Precise targeting
Easily design a campaign that will reach your desired audience. Every Oppizi campaign is bespoke, tailored precisely to your business goals.
100% transparency
No secrets. No hidden costs. No obscured results. Oppizi is 100% upfront about our prices, operations, and results—what you see is what you get!
Global scalability
With operations in nine countries and counting, Oppizi has an international network, meaning you can run successful campaigns at home and abroad.
Real-time GPS tracking
We monitor every second of distribution using innovative GPS tracking. Plus, you can access a live brand ambassador map so that you can watch, too!
KPI dashboard
Access all your data in one place. No more number crunching. No more spreadsheets. We’ve added 14 KPIs to our intuitive dashboard to make your life easier.
Higher ROI
Leverage our expertise to generate a higher return on investment (ROI) than digital ads. Don’t waste money: dive into offline marketing with Oppizi.
Trusted by prestigious brands worldwide
Explore leaflet distribution prices
Leaflet distribution prices
Your bespoke campaign is tailored to your business goals, which means the price of your leaflet campaign will vary.
A standard hand-to-hand campaign in London distributing 1000 leaflets can cost as little as £316. Calculate your leaflet distribution cost here.
Here’s a deeper breakdown of leaflet distribution pricing in the United Kingdom.
Cost of materials
The cost of a flyer depends on the size, quality, and weight of the paper used. Larger or heavier paper can inflate costs by up to 20%.
Cost of printing
Printing costs for leaflets typically vary between £0.07 to £0.15 per unit, depending on the materials used, the size, and the weight of the paper. At Oppizi, we use sustainable, local printers based right here in the UK.
Cost of distribution
The cost of leaflet distribution varies depending on the channel used. Hand to hand and door to door distribution each cost around £80.00 per round. A distribution mission lasts for three hours and delivers 500-600 flyers, depending on the size of your campaign and the distribution channel.
Optionally, you may choose to offer a bonus to motivate your brand ambassadors to achieve better results. We recommend paying £2 per conversion.
Your data
Estimated cost*
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Volume
0.00Cost per flyer
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Reach1 000
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Conversions1 000
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CVR1 000
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CPA1 000
Types of leaflet distribution
Direct mail
Connect with potential customers through the Royal Mail. With direct mail marketing, you can send your leaflets through the mail to anyone in the United Kingdom, so you can get your foot in the door—literally.
Stats show that 48% of consumers took action after receiving a flyer through their door by either visiting a location, buying a product or service, or accessing more information.
Ready to create your own direct mail campaign today? Oppizi has the knowledge and tools to exceed your direct mail campaign expectations.
Flyering
Engage with your local audience in person. Our brand ambassadors will distribute your leaflets in high-traffic areas, events, or specific locations around the United Kingdom where your target audience is present.
Studies show that 48% of consumers respond to flyers, while 79% of recipients keep, pass on, or read the contents.
With hand to hand distribution, you’ll benefit from:
- Targeted interaction
- Relationship building with potential customers
- Real-time campaign tracking
- Word-of-mouth marketing
Door drop
Design a door to door leaflet campaign that will help you connect your online and offline marketing efforts. Our brand ambassadors will deliver your custom leaflets straight to your target customers’ homes or businesses anywhere in the UK.
Research shows that 78% of door to door flyer recipients briefly view the flyer, and 23% read it in full.
With door to door flyer distribution, you’ll:
- Build a direct connection with local residents
- Increase your brand visibility
- Drive targeted sales and leads
Door hanger
Get noticed in specific areas or neighbourhoods through a customised door hanger campaign. Oppizi can print and distribute your door hangers on the door knobs of residential and commercial properties anywhere in the United Kingdom.
Why choose door hangers?
- Great for sending a clear and concise message
- Cost-effective
- Easy to target a specific audience
- Highly visible and versatile
Go beyond the screen—engage customers & drive sales with strategic offline marketing tactics
Leaflet distribution stats
by industry
Food and Beverage
The food and beverage industry is valued at around £104.4 billion in the UK. Oppizi has worked with giants like DoorDash and Uber Eats to achieve higher client acquisition and improve brand awareness in new markets.
Businesses can anticipate a cost per acquisition (CPA) of approximately £11.62, and an average conversion rate of 1.56%.
Best locations
- Food and grocery delivery: universities and shopping centres
- Supermarkets: shopping and residential areas
- Restaurants: within a two-mile radius of the restaurant
- Meal kits: residential areas and transportation hubs
- Beverages: venues and entertainment establishments
Best times
- Restaurants and meal kit companies: afternoon campaigns
- Supermarkets and beverage companies: weekday mornings
Real Estate
The £8.68 trillion UK real estate market is booming, presenting a prime opportunity to enhance your agency’s visibility. Oppizi, backed by successful collaborations with leading real estate firms.
You can expect an average cost per acquisition (CPA) of between £101.22 – £149.51 and conversion rates of approximately 0.11%.
Best locations
- Community hubs
- Neighborhood events
- Residential areas
Best times
Our UK-based real-estate clients often find more success with their leaflet distribution when people are more likely to be relaxed and receptive. This includes:
- During the early evening on weekdays
- Late mornings on weekends
Retail
Major retailers and global brands like Uniqlo have found success in the UK market using Oppizi’s tailored platform.
For retailers, the average cost per acquisition (CPA) for leaflet distribution retail averages approximately £16.53. The average conversion rate for leaflet distribution in retail stands at 0.86% in the United Kingdom.
Best locations
- Residential areas
- Commercial areas
- Student locations
Best times
The best time to execute your flyer distribution campaign for retail depends on the type of retail business you operate. Oppizi will guide you in creating a custom campaign based on your industry type to determine the best time to promote your brand.
Mobility
As of 2024, the global mobility market is valued at £322.2 billion.
Hand to hand leaflet campaigns achieve an average cost per acquisition of £8.31, door to door reaches £30.44, and direct mail sits at £52.79. Additionally, the mobility industry boasts an average conversion rate of 1.72%.
Best locations
- Residential settings
- Commercial locations
- Student-centric areas
Best times
Oppizi has found that the most effective time to run a flyer campaign for mobility clients is in the afternoon. However, for car-sharing businesses, advertising in the morning is also proven to be successful.
Apparel and Fashion
Oppizi’s offline marketing approach is designed to make your clothing brand stand out in a saturated industry. Our brand ambassadors are experts in successfully engaging potential customers, driving brand awareness, and boosting your conversions.
The average cost per acquisition sits at £30.12, but can vary depending on your campaign specifics. Leaflet distribution for apparel and fashion yield a 1.35% conversion rate on average in the UK.
Best locations
- High streets
- Malls/shopping centers
- Local events
Best times
The best times for flyer distribution are weekends at midday or early evenings when people are more likely to be out and about shopping for clothes and accessories.
More
Oppizi’s innovative flyer distribution strategies can significantly enhance your brand’s visibility and engagement, no matter what industry you operate in. Our targeted approach ensures that your message reaches the right audience efficiently, delivering measurable results across various sectors.
Contact Oppizi today to discuss how our custom flyer distribution services can benefit your industry and drive significant results.
Customer success stories
Explore real results from real campaigns. Discover what Oppizi can do for your brand through these incredible customer case studies.
Let’s craft your own success story: get a free quote for your leaflet campaign!
Leaflet distribution services
Oppizi offers comprehensive leaflet design, printing, and distribution services throughout the UK. Unlike digital ads that can be easily overlooked, leaflets provide a tangible marketing asset that potential customers can physically interact with.
We support businesses of all sizes and industries, from food delivery services to fashion retailers, in achieving their marketing objectives. Our services include door-to-door leaflet distribution and letterbox flyer distribution.
We operate in nine countries and over 70 cities, leveraging data, knowledge, and expertise to elevate your brand effectively. When you launch a leaflet campaign with Oppizi, you’ll benefit from:
- Increased engagement: Physical leaflets are more likely to be noticed and retained by potential customers compared to digital advertisements.
- Targeted marketing: Our distribution strategies ensure your leaflets reach the right audience, maximizing your campaign’s impact.
- Cost-effective solutions: Leaflet distribution can be a more affordable option for reaching a broad audience compared to other marketing methods.
Whether you’re exploring local leaflet distribution in the UK or want to create a global campaign, Oppizi has a solution for you. Join the dozens of successful businesses worldwide that use Oppizi for their campaigns.
Book a call today and unlock the power of offline marketing!
Fuel your marketing mix & explore how leaflet distribution can support your business goals
Frequently asked questions
What is leaflet distribution?
Leaflet distribution is a highly effective marketing tool that allows companies to target specific demographics, raise brand awareness, and encourage consumer actions. It can be fulfilled through several channels, including door to door, direct mail, and hand to hand.
How much does leaflet distribution cost in the UK?
The cost of flyer distribution in the UK varies depending on the size and intensity of your campaign. Leaflet printing costs range from £0.07 to £0.15 per unit depending on paper quality and size.
A three-hour hand-to-hand and door-to-door distribution run costs around £80.00. Additionally, you may choose to offer brand ambassadors financial incentives to boost performance (we recommend around £2 per conversion).
Do you have a minimum quantity for your leaflet delivery?
The minimum quantity depends on the overall size of your campaign, the timelines, and where in the UK that your campaign is taking place.
What is the average response rate for leaflet distribution?
Leaflet distribution response rates tend to average between 0.05% and 1%. However, many campaigns achieve higher response rates depending on leaflet design, time of day, and the business’s industry.
How long will it take to distribute my leaflets?
As all of our campaigns are bespoke, the length of time it takes depends on the scale of your campaign. An average flyering mission lasts approximately three hours, during which brand ambassadors will deliver anywhere from 500 to 600 flyers.
Can you print the leaflets for me?
Of course! We work with professional printing companies here in the United Kingdom to produce professional flyers and mailings efficiently and sustainably.
Do you offer GPS tracking for leaflet distribution?
Yes, all campaigns are fully GPS-tracked. Our easy-to-use dashboard gives you access to view brand ambassador locations and activities in real-time.
How do you back-check distribution?
We put a heavy focus on brand ambassador performance and review campaign results through our in-house back-checking systems. Oppizi brand ambassadors undergo intensive training and have their performance assessed after each campaign.
Our city managers and mystery shoppers monitor all of our live campaigns to prevent any issues from occurring during a mission. For added peace of mind, we also give you the ability to track live results inside your dashboard so you can watch our brand ambassadors deliver your flyers.
How can I track the flyers distributed in real time?
You can track your campaign by logging in to your Oppizi account and accessing the dashboard. In addition to tracking brand ambassador locations, you’ll have access to 14 preset KPIs that update in real-time
How do I place an order?
You can create a campaign from our easy-to-use Oppizi Ads tool or contact our team.