Brand Ambassadors: 3 Reasons Why Face-to-Face Promotion Is the Industry You Should Get Excited About
But one thing you have probably never done is ask how you could get involved in this kind of work. Looking from the outside in, street promotions might seem like a tough gig- as someone who has done their fair share of fundraising and sales work over the years, I can testify that you may…
Covid-19: Adapting Your Acquisition Strategy Through Direct Mail
A particular challenge has arisen for those businesses that previously engaged with customers in the public realm (think fundraisers in shopping centres, flyer distributors on street corners, or out of home advertising). With streets and retail outlets remaining quiet in several major cities as the public is asked to stay home, opportunities to engage with…
30 Tips for Creating Stunning Brochures
What Is a Brochure (With Examples)? A brochure is a short paper document that can be folded into a pamphlet or a leaflet. Most brochures are folded in thirds or fourths, creating six or eight distinct panels.You can find a wide range of brochure examples online, especially when browsing online printing services, such as Vistaprint….
An Expert’s Guide to Direct Mail Marketing
Direct mail marketing campaigns have proven to be as relevant as ever. As of 2020, over 96% of people engage with direct mail, according to data from DNA, compared to 20-30% opening emails. With many brands using direct mail as one of their primary channels, standing out from the crowd with direct mail has become more…